How to start a snack business in India in 4 steps
From your first call to stock in hand in 30–45 days. Whether you want to start a namkeen business, a makhana brand or a healthy snack range, you make three decisions: the product, the taste and the label. We handle the rest.
Start with a free call
The snack brand launch journey, step by step
- 01Day 1–3 · Discover
Choose your package & product
A free strategy call to understand your budget, target market and sales plan.
- Pick a package: Makhana Starter, Baked Snacks or Complete Mix
- Shortlist products from 200+ recipes in 6 categories
- MoU signing and onboarding
- 25–50% advance payment
- 02Day 4–12 · Design
Taste samples & approve your brand
You check taste, texture, masala level and look before anything goes into production.
- 4–8 product samples to test and compare
- Final recipe and variant locked
- Label, jar size and packaging format finalised
- Costing and pack sizes agreed
- 03Day 13–35 · Manufacture
We manufacture & pack your stock
Production runs in our own FSSAI-certified plant under hygiene and quality control.
- Batch-wise lab testing and traceability
- Final product resample for your sign-off
- Packing in jars, cans or zipper pouches with your label
- Pre-dispatch quality check
- 04Day 30–45 · Launch
Launch & sell under your brand
Your stock is dispatched and your sales channels go live.
- Free website with COD and prepaid (Packages 2 and 3)
- Amazon, Flipkart, Meesho, Blinkit and Instamart setup (charges apply)
- Optional direct dispatch to your customers, with RTO and returns handled
- Guidance on pricing, scaling and repeat orders
What you do, and what we do
You
- Choose your brand name
- Pick products and flavours
- Approve samples and label design
- Sell to shops, contacts and online buyers
Launch My Brand
- Recipes, sampling and R&D
- Manufacturing and quality testing
- Label design, jars, barcode and boxes
- Compliance support, website and dispatch
Questions about the launch process
Still unsure? Call +91 73579 12233 or message us on WhatsApp. We reply the same day.
How many samples do I get to taste?
You get 4–8 product samples to test and compare before you finalise. After packaging decisions, we make a final resample so you approve exactly what will be produced.
Who designs my label and brand?
Our in-house team designs your label and jar look for free as part of every package. You approve the design before printing.
Do I need to be in Udaipur?
No. Most founders work with us over calls and WhatsApp. Samples are couriered to you and the finished stock is dispatched anywhere in India. You are welcome to visit the factory.
What do I do after the stock arrives?
You sell through shops, your contacts, your website or marketplaces. We guide you on pricing, listings and repeat orders so your second batch comes sooner.
How do I start a namkeen or makhana business without a factory?
Choose a launch package, approve the taste and label, and we manufacture, pack and label the stock in our FSSAI-certified plant in Udaipur. You only sell.
Do I need an FSSAI licence and trademark for my snack brand?
The products are made in our FSSAI-certified plant. We guide you on the licence you need as the brand owner, the food label rules and registering your brand trademark.
Get your brand plan on a free 30-minute call
Which product, how much stock, what it costs and what you can earn. No pressure, just numbers.